The New 990

Worn by supermodels in London
and dads in Ohio.

Worn by supermodels in London and dads in Ohio.

The New 990

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Manufactured in the US for over 75 years and representing a limited portion of our US sales, New Balance Made is a premium collection that contains a domestic value of 70% or greater.

Women’s lifestyle shoes

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Women’s lifestyle shoes

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Our women’s casual shoes are crafted from premium materials, with innovative cushioning, arch support systems, and timeless aesthetic detailing. Some of the most notable models in the range include the 574's. Choose from sturdy, clean-cut classics for a shoe you can wear with anything.
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  • NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

    Expand
  • NB 373, WL373CE2

    373

    Women's 373

    85,00 €

    Women's 373

    Expand
  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574 Classic

    100,00 €

    Women's 574 Classic

    Expand
  • NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574 Classic

    90,00 €

    Women's 574 Classic

    Expand
  • New
    NB 996, WL996COM

    996

    Women's 996

    90,00 €

    Women's 996

    Expand
  • NB 997H, CW997HAK

    997H

    Women's 997

    90,00 € - 100,00 €

    Women's 997

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574 Classic

    90,00 € - 100,00 €

    Women's 574 Classic

    Expand
  • NB Made in US 990v5, W990NR5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Wide sizes available

    Women's Made in US Collection

    Expand
  • NB 574 Worn Metallic, WL574SOH

    574 Worn Metallic

    Women's 574 Classic

    105,00 €

    Women's 574 Classic

    Expand
  • New
    NB 720, WL720BB

    720

    Women's Classics

    80,00 €

    Women's Classics

    Expand
  • New
    NB 996, WL996COM

    996

    Women's 996

    90,00 €

    Women's 996

    Expand
  • NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

    Expand
  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574 Classic

    100,00 €

    Women's 574 Classic

    Expand
  • NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574 Classic

    90,00 €

    Women's 574 Classic

    Expand
  • NB 574 Worn Metallic, WL574SOH

    574 Worn Metallic

    Women's 574 Classic

    105,00 €

    Women's 574 Classic

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574 Classic

    90,00 € - 100,00 €

    Women's 574 Classic

    Expand
  • NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • New
    NB 574, WL574JDA

    574

    Women's 574 Classic

    90,00 €

    Women's 574 Classic

    Expand
  • NB 850, WL850LBC

    850

    Women's Classics

    120,00 €

    Women's Classics

    Expand
  • NB Unisex 720, UL720ZB

    Unisex 720

    Unisex Lifestyle

    80,00 €

    Unisex Lifestyle

    Expand
  • NB 997H, CW997HAK

    997H

    Women's 997

    90,00 € - 100,00 €

    Women's 997

    Expand
  • NB 997H, CW997HAG

    997H

    Women's 997

    100,00 €

    Women's 997

    Expand
  • NB Reformation 997 Sport, WS997WRM

    Reformation 997 Sport

    Women's 997

    120,00 €

    Women's 997

    Expand
  • NB 997 Sport, WS997JGC

    997 Sport

    Women's 997

    110,00 € - 120,00 €

    Women's 997

    Expand
  • New
    NB 720, UL720BD

    720

    Unisex Lifestyle

    80,00 €

    Unisex Lifestyle

    Expand
  • New
    NB 720, UL720AA

    720

    Unisex Lifestyle

    80,00 €

    Unisex Lifestyle

    Expand
  • New
    NB 720, WL720BB

    720

    Women's Classics

    80,00 €

    Women's Classics

    Expand
  • New
    NB 720, WL720AC

    720

    Women's Classics

    80,00 €

    Women's Classics

    Expand
  • NB 373, WL373CE2

    373

    Women's 373

    85,00 €

    Women's 373

    Expand
  • NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

    Expand
  • NB Test Run Project 3.0, WTRP3LA

    Test Run Project 3.0

    Women's Sport Style

    160,00 €

    Women's Sport Style

    Expand
  • NB Fresh Foam Roav Tee Shirt, WROAVTG

    Fresh Foam Roav Tee Shirt

    Women's Fresh Foam – Soft & Smooth

    90,00 € - 100,00 €

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB Fresh Foam Arishi Sport, WARIALB1

    Fresh Foam Arishi Sport

    Women's Fresh Foam – Soft & Smooth

    85,00 €

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB X-Racer, WSXRCHER

    X-Racer

    Women's Sport Style

    110,00 €

    Women's Sport Style

    Expand
  • NB X-Racer, WSXRCRP

    X-Racer

    Women's Sport Style

    120,00 €

    Women's Sport Style

    Expand
  • NB X-Racer, WSXRCHFB

    X-Racer

    Women's Sport Style

    66,00 € (reg 110,00 €) 66,00 € 110,00 €

    Up to 40% off!

    Women's Sport Style

    Expand
  • NB Fresh Foam 574 Sport, WS574ATD

    Fresh Foam 574 Sport

    Women's 574 Sport

    60,00 € (reg 100,00 €) 60,00 € 100,00 €

    Up to 40% off!

    Women's 574 Sport

    Expand
  • NB 997H, CW997HXA

    997H

    Women's 997

    60,00 € (reg 100,00 €) 60,00 € 100,00 €

    Up to 40% off!

    Women's 997

    Expand
  • NB X-Racer, WSXRCHLC

    X-Racer

    Women's Sport Style

    55,00 € (reg 110,00 €) 55,00 € 110,00 €

    Up to 50% off!

    Women's Sport Style

    Expand
  • NB X-Racer, WSXRCSBA

    X-Racer

    Women's Sport Style

    66,00 € (reg 110,00 €) 66,00 € 110,00 €

    Up to 40% off!

    Women's Sport Style

    Expand
  • NB 997H, CW997HCL

    997H

    Women's Sport Style

    70,00 € (reg 100,00 €) 70,00 € 100,00 €

    Up to 30% off!

    Women's Sport Style

    Expand
  • NB Fresh Foam Lazr v2 HypoKnit, WLZHKLP2

    Fresh Foam Lazr v2 HypoKnit

    Women's Fresh Foam – Soft & Smooth

    60,00 € (reg 120,00 €) 60,00 € 120,00 €

    Up to 40% off!

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB Fresh Foam Cruz SockFit, WCRZSLB2

    Fresh Foam Cruz SockFit

    Women's Sport Style

    100,00 € - 110,00 €

    Up to 50% off!

    Women's Sport Style

    Expand
  • NB Fresh Foam Cruz v2 Knit, WCRUZKB2

    Fresh Foam Cruz v2 Knit

    Women's Fresh Foam Cruz

    90,00 € - 100,00 €

    Up to 50% off!

    Women's Fresh Foam Cruz

    Expand
  • NB X-90 Reconstructed, WSX90TRB

    X-90 Reconstructed

    Women's X-90

    66,00 € (reg 110,00 €) 66,00 € 110,00 €

    Up to 50% off!

    Women's X-90

    Expand
  • NB Fresh Foam Roav Boundaries, WROAVBB

    Fresh Foam Roav Boundaries

    Women's Fresh Foam – Soft & Smooth

    54,00 € (reg 90,00 €) 54,00 € 90,00 €

    Up to 40% off!

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB Fresh Foam More, WMORBK

    Fresh Foam More

    Women's Fresh Foam – Soft & Smooth

    90,00 € (reg 150,00 €) 90,00 € 150,00 €

    Up to 40% off!

    Women's Fresh Foam – Soft & Smooth

    Expand
  • NB Fresh Foam Roav, WROAVLW

    Fresh Foam Roav

    Women's Fresh Foam – Soft & Smooth

    54,00 € (reg 90,00 €) 54,00 € 90,00 €

    Up to 40% off!

    Women's Fresh Foam – Soft & Smooth

    Expand

    The women’s 574 was created in 1988 and is one of our most iconic models. Its clean lines and sleek silhouette paired with innovative ENCAP midsole technology and an EVA (Ethyl Vinyl Acetate) foam midsole make it a modern-day classic.

    Each 574 trainer, including the latest athletic-looking 574 Sport is characterised by subtle waves on the heel, alongside the signature N logo on the side, but with a variety of styles and colourways to choose from. For trendsetters and collectors, our bespoke service means you can design your own New Balance Custom 574.
    Read more

    Read more

  • New
    NB 574, WL574JDA

    574

    Women's 574 Classic

    90,00 €

    Women's 574 Classic

    Expand
  • NB 574 Core, WL574EW

    574 Core

    Women's 574 Classic

    90,00 € - 100,00 €

    Women's 574 Classic

    Expand
  • New Balance Custom 574

    225,00 €

     

     

    Customize
  • NB 574, WL574WNH

    574

    Women's 574 Classic

    105,00 €

    Women's 574 Classic

    Expand
  • NB 574 Super Core, WL574EZ

    574 Super Core

    Women's 574 Classic

    90,00 €

    Women's 574 Classic

    Expand
  • NB 574 Worn Metallic, WL574SOH

    574 Worn Metallic

    Women's 574 Classic

    105,00 €

    Women's 574 Classic

    Expand
  • NB 574 Wabi Sabi, WL574SOC

    574 Wabi Sabi

    Women's 574 Classic

    100,00 €

    Women's 574 Classic

    Expand
  • NB 574, U574CTF

    574

    Unisex 574 Classic

    90,00 €

    Unisex 574 Classic

    Expand
  • Exclusive
    NB Unisex 574 Pride Pack, U574GPM

    Unisex 574 Pride Pack

    Unisex 574 Classic

    100,00 €

    Unisex 574 Classic

    Expand
  • NB 574, WL574WNE

    574

    Women's 574 Classic

    105,00 €

    Up to 30% off!

    Women's 574 Classic

    Expand
  • NB 574 Mystic Crystal, WL574WNU

    574 Mystic Crystal

    Women's 574 Classic

    50,00 € (reg 100,00 €) 50,00 € 100,00 €

    Up to 50% off!

    Women's 574 Classic

    Expand
  • NB Made in US 998, W998DTV

    Made in US 998

    Women's Made In The US

    220,00 €

    Women's Made In The US

    Expand
  • NB Made in US 990v5, W990BG5

    Made in US 990v5

    Women's Made In The US

    200,00 €

    Women's Made In The US

    Expand
  • NB Made in US 990v5, W990OL5

    Made in US 990v5

    Women's Made In The US

    200,00 €

    Women's Made In The US

    Expand
  • NB 1500 Made in UK, W1500LGS

    1500 Made in UK

    Women's Made in UK Collection

    170,00 €

    Women's Made in UK Collection

    Expand
  • NB Made in UK 991, W991DGS

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • NB Made in UK 1500 Reptile Luxe, W1500RWH

    Made in UK 1500 Reptile Luxe

    Women's Made in UK & US

    170,00 €

    Wide sizes available

    Women's Made in UK & US

    Expand
  • NB Made in UK 991, W991BBL

    Made in UK 991

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • NB Made in US 990v5, W990NR5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Wide sizes available

    Women's Made in US Collection

    Expand
  • NB Made in US 990v5 with Nubuck, W990IG5

    Made in US 990v5 with Nubuck

    Women's Made in US Collection

    220,00 €

    Women's Made in US Collection

    Expand
  • NB Made in UK 991 Nubuck, W991SSG

    Made in UK 991 Nubuck

    Women's Made in UK & US

    220,00 €

    Women's Made in UK & US

    Expand
  • NB Made in UK 1500.9, W15009DB

    Made in UK 1500.9

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • NB Made in UK 770.9, W7709DB

    Made in UK 770.9

    Women's Made in UK & US

    190,00 €

    Women's Made in UK & US

    Expand
  • NB Made in US 990v5, W990GL5

    Made in US 990v5

    Women's Made in US Collection

    200,00 €

    Women's Made in US Collection

    Expand
  • NB Made in UK 1500 Poisonous Plants, W1500EPI

    Made in UK 1500 Poisonous Plants

    Women's Made in UK & US

    180,00 €

    Wide sizes available

    Women's Made in UK & US

    Expand
  • NB Made in US 998, W998RBE

    Made in US 998

    Women's Made in US Collection

    230,00 €

    Women's Made in US Collection

    Expand
  • NB Made in US 990v4, W990MS4

    Made in US 990v4

    Women's Made in US Collection

    200,00 € - 210,00 €

    Wide sizes available

    Women's Made in US Collection

    Expand
  • NB Made in UK 576, W576BBB

    Made in UK 576

    Women's Made in UK & US

    180,00 €

    Women's Made in UK & US

    Expand
  • NB Made in US 990v4, W990CP4

    Made in US 990v4

    Women's Made In The US

    200,00 € - 220,00 €

    Wide sizes available

    Women's Made In The US

    Expand
  • NB 991 Made in UK Nubuck, W991DNS

    991 Made in UK Nubuck

    Women's Made in US Collection

    210,00 €

    Women's Made in US Collection

    Expand
  • NB 576 Made in UK, W576PNK

    576 Made in UK

    Women's Made in UK & US

    170,00 €

    Women's Made in UK & US

    Expand

Women’s sneakers: The range

All our lifestyle shoes are crafted with durable and innovative materials, using the best in trainer technology. The range is made up of an evolving array of designs, from steadfast ‘80s classics, to modern editions and season-inspired colourways. A number of our lifestyle trainers also benefit from the revolutionary EVA (Ethyl Vinyl Acetate) midsole/heel for cushioning, as well as a REVlite midsole for premium responsiveness and durability.

One of the newest models in our lifestyle range is the sleek 247 Classic, designed to take the city dweller from day-to-night. For a more athletic vibe, go for a pair of 520s, a running-inspired lifestyle shoe that provides a modern twist on a ‘70s classic. And if you value comfort above all else, the Fresh Foam Cruz is the ultimate athleisure option. Their bootie construction and stretch heel, paired with fresh foam engineered precision cushioning gives them a glove-like fit for busy days on-the-go.

New Balance: The history

New Balance was founded in 1906 in Boston, Massachusetts, as a manufacturer of pioneering arch supports. Founder, William J. Riley, wanted to provide a product that increased comfort and balance in the shoe, which is where the name New Balance comes from. This innovative mentality stayed with the brand throughout the years, with New Balance manufacturing the first ever running shoe with a ripple sole in the 60s. We’ve gone on to manufacture our sneakers worldwide, but have always stayed true to our roots with our Made in US and Made in UK collections crafted at our factories in Cumbria in the UK, and New England in the US. Today, we’re as well known for our trendsetting lifestyle range as well as our world-famous performance shoes.
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